What is Voice Search Optimization & How to Implement it?

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Technology is always growing, and things are changing at breakneck speed. This has also influenced how individuals use their gadgets to find information online. With the use of voice search across many forums such as Siri on Apple devices and Google Voice Search on Android devices, the use of voice search is becoming more prevalent. […]

How AI is Helpful in Digital Marketing?

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From chatbots to self-driving automobiles, technology and marketing have come a long way. Artificial intelligence has comfortably crept into our daily lives, with AI applications continually and conveniently expanding. AI algorithms are improving and becoming faster, allowing AI products to become more mature and efficient. As a result, it is almost certain that AI will […]

Top Business Growth Strategy For SaaS Startups in 2023

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By the beginning of 2023, 75% of cloud workflows will be supplied as software as a service, predicts Cisco’s Global Cloud Index (SaaS). This demonstrates the rising popularity of SaaS startups and its business growth strategy, which will intensify competition in the software sector. It will be challenging for various SaaS providers to distinguish their […]

Top Reasons You Need To Use Video Marketing

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In this article, We discuss the top reasons your business needs to use video marketing. We live in a rapidly changing digital age. This new digital era diminishes not only users’ attention spans, but also the manner in which they engage and interact with content. While static social media images enraptured users at one point, […]

What is Email Personalization & It’s Techniques?

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Imagine you receive an email from a brand. Perhaps you have purchased a product in an online store, or have demonstrated loyalty as a repeat customer. Yet, you are still bombarded with standardized emails, each targeting the average customer. With email personalization, email marketing, a powerful digital marketing tool primed to maximize traffic and sales, […]

How Does Content Marketing Grow Your Business?

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Why do users visit websites? Support businesses? Content. If your business isn’t providing high-quality, original content (videos, blogs/articles, and more), then website conversions are certainly going to decrease, no matter how much traffic your website garners. Users want to benefit from the websites they visit. And considering many websites utilize digital marketing strategies and trends […]

How To Increase Your Conversion Rate

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Traffic increases your digital visibility in a competitive market. However, conversions? Conversions are absolutely essential to your business’ organic growth and overall measure of success. In layman’s terms, a conversion rate denotes the number of website users who convert to customers. If your conversion rate is high, that means that your website is attracting high-quality […]

5 Marketing Tips To Increase Website Traffic

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Top 5 Marketing Tips to increase website traffic. Okay, great! You have built a very good-looking website to showcase your products and services online, but now what? Now you need to take one more step, and this is marketing. But the question is from where you should begin? Website traffic is a crucial indicator of […]

Top 5 Reasons Your Ecommerce Website Visitor Are Abandoning Orders

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Based on recent research, an average shopping cart abandonment rate is more than 68% across the web. This means that business owners are missing out on a huge chunk of potential sales. Cart abandonment is the biggest challenge businesses are facing now. Let’s understand this with a simple and clean example. Someone visits your website, […]

4 Cost Effective Digital Techniques During Covid-19

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The coronavirus disease is not only harming people’s health but it’s also impacting a very large number of businesses around the world. With that in mind, Let’s have a quick look at some smart ways to defend your business. Go Digital Today It’s Corona Time! The global economy is undergoing challenging times. Small or large, […]

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A British National currently based in Dubai & London, Amit brings on board over 15 years of international experience in business development, marketing, E-commerce, and strategy.